Currently, KNZ operates as a record label & an event organizer bringing new experiences to the Kingdom. 

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It all started as a Record Label in 2017 in Los Angeles with its weekly radio show on Woodbury University Radio in 2018 - 2019. KNZ focuses on bridging the cultural gap by showcasing talents from around the world. In 2020, the company was developed as an agency in Riyadh, Saudi Arabia.